Search



Clear search fields
Showing results 1 to 10 of 10
Issue Year Title Author(s) Type Views Downloads
2020 The Future of TV Advertising Targeting Young Slovak Consumers Miklosik, A.; Starchon, P.; Vokounova, D.; Korcokova, M. Article 1950694158 -1988354864
2020 Interconnection of Consumer Behaviour of Different Generations and Marketing Strategy of a Football Club – Experience in Slovakia Zsigmond, T.; Korcsmáros, E.; Machová, R.; Šeben, Z. Article -425239117 -1156999416
2020 Consumer Behaviour of Seniors on the Cow’s Milk Market in Slovakia: Silver Persuading Techniques Krivosikova, A.; Rybanska, J.; Nagyova, L.; Geci, A. Article 1545897511 -1796106818
2021 Dual Quality of Products: Myths and Facts through the Opinions of Millennial Consumers Bartkova, L.; Veselovska, L.; Sramkova, M.; Zavadsky, J. Article 185976980 258917357
2022 Consumer Shopping Motive Identification: Study of Webrooming vs. Showrooming Olearova, M.; Gavurova, B.; Bacik, R. Article 1495069645 -2124310462
2022 Establishing Customer Behavior Through E-Commerce Websites in Newly Emerging Market Vo, T.H.G.; Cho, J.; Le, K.H.; Luong, D.B. Article 705821 1243075
2020 Customer Satisfaction and Behaviour at Retail Outlets: an Adaptive Fuzzy Regression Model with LINGO Based Analysis Rizwanullah, M.; Abunar, S.; Qazi, Sayeeduzzafar Article -1432541604 -1760221819
2023 Factors Affecting the Consumer Behaviour of Gluten Sensitive Consumers – A Pilot Study Zsigmond, T.; Feher, L.; Machova, R.; Kovacs, Sz. Article 45 42
2023 The Effect of the Internal Customer (Employee) on the External Customer in Citizenship Behaviour: A Mediated Model Through Customer Support Perception Kerse, Y.; Kerse, G. Article 26681 19015
2023 Attitudes and Actual Buying Behaviour of Sustainable Clothes from the Perspective of Female Generations in Slovakia Taborecka, J.; Rajic, T.; Vinczeova, M.; Kaputa, V. Article 19415825 69603922