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Issue Year | Title | Author(s) | Type | Views | Downloads |
---|---|---|---|---|---|
2021 | Can Negative Word-of-Mouth Have Any Impact on Brand Sustainability? | Kakalejcik, L.; Fedorko, R.; Gavurova, B.; Bacik, R. | Article | 2023710617 | 459150466 |
2021 | Political Marketing: Impact of Public Relations on the Change in Voter Behaviour of Consumers (Voters) | Bacik, R.; Gavurova, B.; Gburova, J. | Article | 1699217397 | 259198585 |
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